Our Favourite Event Stands from Last Year

Measuring Exhibition Success

The intricate planning of an exhibition takes a significant amount of time and effort. At Sovereign Exhibitions we put our focus into delivering superior and successful event solutions so you don’t have to. We are dedicated to eliminating the pressure of exhibiting from your shoulders, so you can ensure your time is better spent on meeting your own business objectives.

Over the years, we have worked with many established and high calibre companies, but we don’t often have the opportunity to reflect on our past achievements. So, here we’ve put together a list of our favourite event stands from last year, demonstrating perfectly just what we’re made of, we hope you find it useful…


Matrix is among the world’s premier, and fastest growing, commercial fitness brands providing high-performance cardio equipment that gets the heart pumping and provides comfortable, satisfying workouts. Leading clubs and fitness facilities around the world choose to partner with Matrix due to their total cost of ownership, that’s among the lowest in the industry.

The Matrix exhibition we provided made maximum use of floor space to create defined areas within the stand. Matrix fitness equipment was positioned around the outside of the stand to invite visitors in and provide ease of access. We created a striking central area with back-lit signage to attract attendees to the stand also.

JX Nippon Oil & Energy Europe Limited

JXTG Nippon Oil & Energy Corporation is the largest oil company in Japan providing fully integrated petroleum products with headquarters located in Tokyo. JXTG Nippon Oil offer petroleum products and services throughout the world.

The exhibition we put together for Nippon featured an imposing curved structure. The modern curves were created for immediate visual impact; whilst the high level signage gave great presence throughout the exhibition hall. The stand included informal seating in addition to an integrated private meeting area.

Estée Lauder

Estée Lauder is an American company recognised worldwide as a global leader in prestige beauty. They are the only company to focus solely on prestige makeup, skin care, fragrance and hair care with a diverse portfolio of 25+ brands sold in an astounding 150 countries.

The Estée Lauder exhibition we provided contained sleek, high gloss finishes as well as frosted glass panels used to create exclusive meeting areas. Their display features were created within wall panels – ideal when space is at a premium – whilst the display space had a clever use of unusual shaped areas not to mention high impact graphics.


DENSO Corporation is the leading supplier of advanced automotive technology, systems and components for the world’s major car makers. Their headquarters are based in Japan and their automotive expertise extends across the areas of thermal, powertrain control (PCM), electrics and electronics.

The DENSO exhibition we created on behalf of our client included a two-tier stand, making great use of the stand area. It incorporated a virtual reality racing simulator to draw in visitors, with a hospitality area on the upper deck. The suspended feature lighting was a practical choice and provided good high level visibility.

Royal Canin

Royal Canin provide nutritional solutions for pets through a broad range of nourishing dog and cat food. Their products are carefully and scientifically developed to result in diets precisely tailored to the animal’s needs.

The Royal Canin exhibition included racking and shelving for product display, with use of AV to provide product information at point of sale.

The two-tier stand ensured visitors could make the best use of the whole stand area, with the hospitality area located upstairs.

High level graphics and a large lighting feature provided excellent visibility of the stand throughout the exhibition hall.


Clayspray provide a wide range of beauty products that can be used in a variety of natural facial, body and hair treatments. Their products are specially formulated to remove impurities and environmental toxins buried deep within the pores whilst also providing an intense moisturising.

The Clayspray exhibition included an essential treatment area for product demonstrations. The back-lit shelving showcased the products in an attractive light, creating an effective product display. The design was based on a clean, white, clinical scheme appropriate to the product.


The Knorr-Bremse Group, based in Munich, is the world’s leading manufacturer of braking systems and supplier of additional sub-systems for rail and commercial vehicles. For more than 110 years the company has pioneered the development, production, marketing and servicing of state-of-the-art braking systems.

The Knorr-Bremse exhibition included blue lighting, accentuating its sleek white design, and representing the brand colours effectively. The colour scheme created a modern, cool feeling whilst the two-tier stand featured informal seating, a private meeting room and a hospitality area located upstairs.

Virtue London

Virtue London are a contemporary jewellery company based in North London, initially founded in 2010 with the introduction of the Stacking Ring collection, where they soon became a well-known name in the jewellery industry.

The Virtue London exhibition had a premium feel created with the use of classic, muted tones. The stand featured secure display cases presenting high value jewellery showcased throughout the exhibition space.

Cambridge Commodities

Cambridge Commodities specialise in supplying nutritional ingredients and finished products to the sports nutrition, health & wellbeing, pet & equine, and food industries. They offer over 2500 raw materials and provide ingredient solutions for almost every problem.

The Cambridge Commodities exhibition featured modern curves and high level signage for maximum impact not to mention clean, white lines for an organic and crisp image.


We hoped you enjoyed joining us on our whistle-stop tour of our favourite stands for 2016. With a collaboration of good architecture, graphic design, technology and lighting you can attract, intrigue and educate visitors to your exhibition stand, whilst demonstrating what you have on offer.

Stunning exhibition stand architecture alone can’t tell the whole story of your business and its services, instead a collaboration of attention grabbing features are required based on the unique attributes of your business. Be this high level signage, feature lighting, simulators, back lit shelving, two-tier stands, hospitality areas or all of the above.

Sovereign Exhibitions can help, with experience serving many established and high calibre clients in 2016 alone, we can provide a wealth of experience to your business too. Find out how we can assist by visiting our website or get in touch with a member of staff for more information.